“Be yourself. Everyone else is taken.” — Oscar Wilde
Defining your Business Self.
Who are you?
Your Brand is a direct extension of your values and ideals to the world around you. To begin we assist you in determining just exactly Who, What and Why you are. What do you have to offer in only the way that you can offer it. Our advice. Be Real. Be Honest. Be Authentic. Be these things combined with a willing desire to serve yours customers to the best of your ability and your Brand will spread far and wide.
As quoted by the wise Antoine de Saint-Exupéry, “A Goal without a Plan is just a Wish”. Any successful journey toward creating a killer Brand begins with a killer Plan. We are here to facilitate you from Start to Finish on your path toward Brand Identity. We begin with a comprehensive checklist designed specifically for you. We will establish and track clear goals to ensure success is always top of mind.
The Big City Brand Audit is a checklist of services, task and reports that are tailored to you to evaluate your Brand's position in the marketplace, its strengths and weaknesses, and how to strengthen it. We will cover Internal branding, External branding and Customer experience. At completion you will have a clear understanding of how your business is performing in the eyes of your customers.
Brand Architecture is the relationship between your Business and your Brand. Brand architecture clearly defines and visually brings to life the different segments of your business into one understandable entity. The clearer the overall picture of your business the easier it is to have laser focus on what needs to be done to create and maintain continuous growth. Big City is here to help facilitate that journey.
A Branding Guide takes the heart and soul of your brand, your mission, vision and values and translates them into a design guide. This "Branding Guide" properly informs everyone exactly how to communicate your brand. Examples of elements often found in a Branding Guide may be your missions and vision statements, your target audience, brand personality and core values.
Big City Marketing is Fueled by a Creative Team of Professionals spanning the Globe brought together for ONE PURPOSE, YOU. We have animators in Brazil and Italy, Creative Designers from the USA, New Zealand, UK, Sweden, Canada, Sri Lanka and Greece. Since 2010 Big City Marketing has been combing the Globe on your behalf in search of hidden talent to bring you new Creative Designs, Ideas and Solutions.