IES

Selecting a company that you have never heard of

It is important to have enough knowledge about the company that you’re hiring. Indulge yourself in thorough research about the company. Check for reviews and feedback to get a better idea about them. Make sure that they are credible and trustworthy. Don’t make any hasty decisions that you may regret later.

Proceeding without checking reference

As mentioned in the previous section, do your research. Before selecting a company, check its portfolio and references. Getting the portfolio and list of clients will give you an idea of how experienced the company is. An experienced and successful SEO company will be happy to share their client list. And, if the company can’t give you the list, back off immediately.

Not because every business has unique needs

People often have the general misconception that every business is the same. That’s why a lot of SEO companies don’t yield the expected results. The first thing you need to understand is that every business is unique. So, one needs to devise different SEO strategies for different businesses.

Falling for the promises of quick results

SEO doesn’t give you success overnight. It’s a time-taking process. It may take months or even a few years to reap the benefits of SEO. If any company promises you fast results, don’t fall for them. Getting quick results from SEO is impossible.

Choosing a cheap service provider

A lot of companies will offer you low-cost SEO solutions. They usually use keyword stuffing, cheap content, and paid links. Google identifies them and penalizes them. Saving a few bucks can cost you a fortune.

Believing that they have special tools

A lot of SEOs will talk about special tools and automated methods to get to the top. But, the search algorithm got changed, and Google values original and authentic content. So, the secret recipe that they are talking about may backfire on you in the end.

We offer you organic and original content

Unlike many SEO companies, we don’t indulge in paid links and other methods that may backfire you. The new algorithm of Google focuses on organic and quality content. Here, in Big City Marketing, our team of experts crafts the content based on your business needs.

We provide you with keyword research

It is important to have an idea about what people are searching for on the web. Selecting the right keywords can give you the desired results. After thorough research, our team of specialists will select the right keywords for you. 

We offer website structure analysis

Nowadays, search engines like Google emphasize making your website well-structured. Getting to the top of the list is not the end of the story. Your website should have an easy-navigation process, and users should find it easy to use. 

We offer you a measurable report

We offer you a detailed report that gives you a clear insight into your key improvement areas. Based on the results, our experts guide you to achieve your goal.

We offer competitive analysis

The internet is getting competitive these days. Your competitors might be targeting the same audience as yours. Also, they might be using the same keywords as yours. We provide you with a competitive analysis of your chosen keywords. Based on the analysis, you will be able to realize the strength and weaknesses of your business.

We offer you local SEO

If you want to make your business popular in your area, local SEOs are what you need. Local SEOs include keywords that help people find your business. We offer you the right strategy to optimize business listings for localized searches.

We offer you an SEO audit

Our SEO services include SEO audits that will help you understand the state of your business. Our experts give a clear idea about the strengths and weaknesses of your business. Based on the results, they provide you with the strategy personalized for you. Also, we offer you a checklist for the fixes for the issues. 

We offer off-page factors optimization

• We use various local SEO methods to get you to the top of local search item listings.
• We verify the directory listings of your business online. We update them regularly with the required information.
• We look for new and important directories to add to your website.
• We submit press releases about new products and services your company is offering.
• We arrange guest posts from people from similar industries like yours.

SEO Company will assist you in driving quality traffic to your website

The main aim of SEO is to draw quality traffic to your website. With the right keywords, you will get placed in all the relevant search results. In this case, you don’t approach people and ask them to visit your website. They come to your website because they find it relevant. As a result, your website drives quality traffic of interested users.

SEO Company will guide you in bringing in more customers

SEO is a great way to reach potential customers. During the SEO process, experts rank the most trending keywords. With the right SEO Company, you will reach get to the top of the search results. Once you’re on the first page, you will get more visitors. Who doesn’t know that more visitors mean potential customers!

SEO Company will enhance the user experience on your website

Having an attractive and relevant website is the key to a successful business. Once a user clicks on your website’s link, he or she expects a good user experience. A clumsy website is enough to lose a customer. Your website should have all the relevant information with proper images and videos. Moreover, it should offer easy navigation and ease of use. 

SEO is the primary source of your leads

With the right SEO Company, SEO should be the primary source of your leads. Studies show that the most effective methods of lead generation include inbound strategies. SEO is one of those strategies and is an effective one for B2B, B2C, and non-profit businesses.

SEO Company will assist you to yield higher close rates

When someone is searching for a product or service, it’s clear that they need something. When they visit your website from the search results, the lead chances are higher. SEO leads generate 14.6% close rates while outbound ones generate only 1.7%.

SEO Company will help you with better cost management

Once you reach the first page of the search results, there is no need to spend a fortune on your page’s advertisement. The right SEO Company can result in better cost management.

SEO Company will enhance brand awareness

Nowadays, people do a fair share of research before buying anything. They use different searches to get different information. Now, if you appear on page 1 in all types of search results, they come to know about your brand. Appearing on the first page increases your brand awareness. 

SEO Company will help you build the credibility of your band

People believe that search engines show trusted pages. If you have a top ranking, people find you credible and trustworthy. A good SEO company with the right content marketing strategy improves your credibility as a brand.

Ecommerce SEO

This type of SEO is specially designed for building successful e-commerce sites. The e-commerce SEO aims to choose the right keywords based on what people are searching for. Besides, it also offers optimized site architecture based on keyword research. This type of SEO also includes on-page SEO, local SEO, and technical SEO.

Real Estate SEO

While looking for renting or buying a property, people take help from Google. They look for trusted real-estate companies and agents to work with. Real estate SEO ensures that a real estate website ranks higher on the list. They optimize the content of the website and data. Also, it uses organic MLS integrations to generate listings that Google can index.

Financial SEO

Financial SEO needs a thorough understanding of the market that you’re aiming for. Also, it required insight into what your competitors are aiming for. It requires an idea of what is driving the traffic for your competitor. For the financial industry, SEO can be very effective for competitive analysis. Moreover, this type of SEO is effective in devising the right keyword strategy.

Enterprise SEO

Enterprise SEO is a set of SEO strategies used to improve the organic presence of an enterprise. When we use the term enterprise, we mean the big ones. These types of SEOs are usually used for websites having thousands of pages. These websites need expert SEO teams and higher-level strategies to draw traffic. Enterprise SEOs offer a scalable and actionable growth approach to large enterprises.

WordPress SEO

Yes, you also have SEOs for WordPress. If you want your blogs to generate quality traffic, you may use this SEO. First, make sure to choose the best WordPress SEO plugin and add XML sitemaps to WordPress. Don’t forget to add your site to Google Search Console. Finally, nothing can beat the keyword research and SEO optimization of your blogs.

Small Business SEO

Don’t underestimate the power of SEO for small businesses. Top rankings on Google helps small businesses to gain visibility and brand awareness. Small business SEOs aims to get small businesses to the top rankings. These SEO services use some tools like Google Search Console. Ubersuggest, Moz.com to get directions towards the right SEO strategy.

Healthcare SEO

A successful healthcare organization or hospital website helps the patients in better communication. But, what’s the point of having a website if patients can’t find it on the web? To get your healthcare website to the first page of Google search results, you need SEO. These SEO services offer you the healthcare SEO strategy designed by industry experts.

Lawyer SEO

If you have a law firm, you would want your website to appear on the search results’ first page. Attorney or Lawyer SEO includes techniques, strategies, and tactics. This SEO helps a law firm website to attract potential clients to the site.